CA 4.0: Technology and Beyond – Nagpur | 24 Mar 2026 | 5:30 PM | Powered by Integs Cloud and Zoho
One Connected Platform - How Integs Cloud Unified Salesforce and NetSuite for a Global Biotech Leader with Celigo
Client: Global Biotechnology Company
This biotech innovator specializes in the development of high-performance enzyme feed additives, supporting poultry and swine producers worldwide. As their business scaled, they needed their CRM (Salesforce) and ERP (NetSuite) to work as one unified system—with real-time sync and zero manual effort.
That’s where Integs Cloud and Celigo made all the difference.
Challenges
CRM and ERP systems were operating in silos, causing manual duplication and data mismatches.
Real-time collaboration between teams was difficult due to delayed or inconsistent data updates.
The company’s cloud-first approach required a reliable, scalable integration—fully hosted in the cloud.
Solutions
Integs Cloud delivered a smart, cloud-based integration using Celigo’s powerful platform:
Bi-directional syncing of Accounts, Contacts, Customers, Items, Sales Orders, and Opportunities.
Real-time financial syncing from NetSuite to Salesforce for revenue visibility.
Mapped and configured custom flows between Salesforce and NetSuite.
Deployed Celigo Integration App (IA) and Custom Integrations (CI) via integrator.io for flexibility and control.
The Result
Real-time CRM and ERP data sync—eliminating manual entry and duplication.
End-to-end visibility across sales and finance teams, empowering faster decisions.
Enabled custom mappings and logic tailored to the client’s business workflows.
Reliable, scheduled, and error-handled sync flows, boosting confidence and team efficiency.
Freed up internal resources to focus on growth, not data entry.
With Integs Cloud and Celigo seamlessly connecting Salesforce and NetSuite, this biotech innovator now operates as a fully unified enterprise—where sales, finance, and operations collaborate in real time, driving smarter decisions and faster growth.
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